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Founded in 1998 by designer Shoshanna Gruss, the clothing brand Shoshanna began as a revolutionary collection of day-to-night looks with a focus on fit.
Her dedication to fitting and flattering the female body while indulging in whimsical details were a refreshing change from the contemporary offerings of the moment.
The Shoshanna aesthetic has always been feminine and distinctive, utilizing bold colors and unique details.
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